01 /ServicesActive brand
Breche
AI search visibility for businesses.
Independent. Founder-led. Built for the long term.
A house for independent ventures.
Founded and led by Evan Laulom, Strata creates and operates its own businesses, products and brands. Each has its own purpose. All are built with care.
The house
Strata
01 — What Strata is
One house. Distinct ambitions.
Strata is the company behind ventures in services, software, media and physical products. We start them, run them and keep improving them.
Each venture has its own identity and pace. What connects them is a practical approach to business, technology and the work of building something useful.
02 — What we are building
Different worlds. Shared foundations.
Four ventures, each with its own focus and identity. Explore the work taking shape within Strata.
02 /MobilityActive brand
GoCitizen
Personalised relocation diagnostics and planning for Southeast Asia.
03 /HardwareActive brand
Elemental PC
Custom gaming PCs and professional workstations.
04 /Media & communityActive brand
GTA6 Central
An independent French-language project around GTA 6.
For your business
The tools your way of working deserves.
We also help businesses design, connect and develop their own software. Business understanding, thoughtful interfaces and AI-assisted execution, from a first useful tool to a system that grows with you.
Explore custom business software03 — How we work
From first idea to everyday work.
- 01
Start from a real need
We begin with a need someone actually has and can describe, not with a technology looking for a use. If we cannot name the person and the problem, we do not build it.
- 02
Build pragmatically
We choose technology for what it helps people accomplish, and keep systems adaptable as AI and tools keep changing. Small, understandable systems beat impressive ones we cannot maintain.
- 03
Improve over time
We maintain, measure and improve what we run. We prefer businesses that get better each year over launches designed to be disposable.
04 — The experience behind Strata
The experience behind Strata
Experience managing Shopify stores with seven-figure annual revenue.
This refers to client stores managed by Evan Laulom, founder of Strata, as part of his client work — not Strata revenue.
Meet the founder (opens in a new tab)Selected client projects
A selection of projects carried out by Evan Laulom, who founded Strata. Some of them predate the company.
ASL
Brand identity & Framer website
Brand identity and a Framer rebuild for a UAE law firm, with structured service pages, articles and consultant profiles.
Adimage Production
Framer website rebuild
A video production website rebuilt on Framer, with a project gallery, clearer service pages and contact journeys.
667 EKIP
Shopify store redesign
Redesign of 667's merchandise store: navigation, product pages, customer support and the purchase journey.
ME Green
Multilingual Framer website
A renewable energy website structured around services and markets, with an AI support assistant.
ME Grid
Multilingual Framer website
A multilingual website for community solar microgrids, structured for investors, partners and communities, with an AI assistant.
Osirus Jack
Shopify store redesign
Merchandise store for Osirus Jack: navigation, product presentation and the purchase journey.
LeBooker
Framer service website
A property concierge website presenting its services and helping owners get in touch.
Issy Ostéo
Shopify service website
An osteopathy practice website, built to explain its services and accommodate a future shop.
Naks
Shopify store launch
A sportswear store with product presentation and support for online sales, pop-ups and tournaments.
STRATA / HQ
There is more to explore.
Each activity handles a different kind of work. Start with the ventures, or write to us directly.